Internet Cleaner Guide: Remove Traces, Protect Your Data


What is an “Internet Cleaner”?

An internet cleaner is a set of actions, tools, and habits designed to reduce the amount of personal data and traces you leave online. It can range from simple browser and device housekeeping to more advanced removal of personal information from data brokers, social networks, search results, and public records. The goal is not total invisibility—often impossible—but a meaningful reduction in exposure that lowers the risk of tracking, targeted advertising, identity theft, doxxing, and other privacy harms.


Types of online traces to remove

  • Browser history, cookies, cached files, saved passwords
  • Search engine results that include your name, email, phone number, or address
  • Social media posts, photos, comments, likes, and account metadata
  • Data broker listings and aggregated public records (age, relatives, property, phone)
  • Public posts on forums, blogs, and comment sections
  • Uploaded files on cloud storage with publicly shared links
  • Old accounts with personal details (e‑commerce, forums, newsletters)
  • Metadata in files and images (EXIF data, document properties)
  • Device telemetry and app permissions leaking data to third parties

Quick wins: immediate actions you can take today

  1. Clear browser data:

    • Clear cookies, cache, and browsing history. Remove saved form data and unused stored passwords.
    • Disable third-party cookies and set stricter tracking prevention in your browser.
  2. Secure accounts:

    • Change weak or reused passwords to unique, strong ones. Use a password manager.
    • Enable two-factor authentication (2FA) on all important accounts (email, financial, social).
  3. Remove or lock social posts:

    • Delete old posts, photos, and comments you no longer want public.
    • For platforms that allow it, change old public posts to “friends only” or equivalent.
    • Review and remove old connected apps and integrations.
  4. Opt out of data brokers:

    • Start with major people-search sites and data brokers to request removal.
    • Use each site’s opt-out process or a privacy service that handles requests.
  5. Search yourself:

    • Google (and other search engines) your full name in quotes, your email, and phone number. Note what appears and where.

Step-by-step deep clean

  1. Inventory

    • Make a list of all email addresses, usernames, and phone numbers you’ve used.
    • Use that list to search social platforms, forums, and search engines for accounts and mentions.
  2. Account closure and data export

    • For accounts you no longer use, follow the official deletion process. If deletion isn’t possible, at least remove personal content and change profile fields to minimal or generic data.
    • Export data from services you want to keep (download photos, messages) before deletion.
  3. Social media cleanup

    • Systematically delete posts, photos, and comments. Pay attention to tagged content—ask friends to remove tags or the content itself.
    • Audit friend/follower lists and remove unknown or unnecessary connections.
    • Turn off location sharing and remove location history.
  4. Remove from search engines

    • If a search result links to personal info, contact the site owner to request removal or update the content.
    • Use search engine removal tools where available (e.g., to request removal of sensitive personal data or outdated content).
  5. Remove from data brokers

    • Use a prioritized list of brokers. For each: follow opt-out procedures, or use a privacy removal service to automate requests.
    • Document each request (date, confirmation) to track progress.
  6. Clean files and metadata

    • Remove EXIF data from photos before uploading. Tools: built-in OS features or EXIF removers.
    • Strip document metadata (author, history) before sharing PDFs or Office files.
  7. Harden devices and apps

    • Review app permissions and remove or restrict those that don’t need access to contacts, location, microphone, or camera.
    • Turn off unnecessary sync features that expose contacts or calendars to third parties.
    • Keep OS and apps updated; enable full-disk encryption and a screen lock.
  8. Email, phone, and spam

    • Unsubscribe from newsletters and mailing lists you don’t read.
    • Use email filters to route unknown senders to a separate folder.
    • Consider using alias emails or burner numbers for signups.

Tools and services (categories with examples)

  • Browsers with privacy features: Firefox, Brave
  • Password managers: Bitwarden, 1Password
  • VPNs (for network privacy): Mullvad, Proton VPN
  • Anti-tracking and ad-blockers: uBlock Origin, Privacy Badger
  • EXIF and metadata removers: ExifTool, ImageOptim
  • Data broker removal services (paid): DeleteMe, Incogni
  • Search/result monitoring: Google Alerts, Mention (for continuous monitoring)
  • Secure messaging: Signal, Wire
  • Privacy-focused email: Proton Mail, Tutanota

How long does cleanup take — and how permanent is it?

Cleanups vary: simple browser and social media tidy-ups can take a few hours. Removing data from data brokers and third-party sites can take weeks to months and sometimes requires repeated requests. Some content (cached pages, archived copies, mirror sites, legal/public records) may be effectively permanent. Expect maintenance: new traces are created whenever you interact online.


Ongoing maintenance plan (suggested)

  • Weekly: Clear browser cookies for non-essential trackers; review recent signups.
  • Monthly: Check search results for new mentions; review and tighten app permissions.
  • Quarterly: Change critical passwords; review subscriptions and connected apps.
  • Annually: Run a people-search query on your key identifiers and send opt-out requests to any new listings.

  • You can request removal of many private data items, but public records (court filings, property records) are often legally public and harder to remove.
  • Don’t attempt to delete or alter records that are legally required to remain (evidence, court documents).
  • Respect other people’s privacy when requesting removals or asking them to delete shared content.

Realistic expectations and risks

  • “Complete erasure” is rarely achievable. Favor meaningful reduction and ongoing management.
  • Be cautious with paid removal services—verify reputation and check whether they actually automate opt-outs or just submit requests.
  • Use caution when posting “clean-up” instructions publicly: criminals can also use such advice to hide malicious activity. Focus on legitimate privacy protection.

Quick checklist (one-page)

  • Clear browser data and disable third-party cookies
  • Use a password manager and enable 2FA
  • Delete or privatize old social content; remove tags
  • Opt out from major data brokers; document requests
  • Remove metadata from files and photos before uploading
  • Audit app permissions and disable unnecessary syncing
  • Unsubscribe and use email aliases for signups
  • Monitor search results regularly

Removing online traces is a continuous process. With the right tools, a systematic cleanup, and regular maintenance, you can greatly reduce your exposure and make it harder for trackers, scammers, and opportunistic data collectors to misuse your personal information.

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